Platform-based Strategic Consulting for Digital Transformation

12 pages•Published: June 20, 2022

Stella Gatziu Grivas, Claudio Giovanoli, Gunnar Grasshoff and Denis Imhof

Abstract

The digital age poses manifold challenges and difficult conditions for all sizes of organizations in all industries. Organizations need to adapt to complex challenges and difficult conditions and to plan and execute their digital transformation strategies. More and more organizations need support by strategic business consulting companies which must be offered in an effective and efficient way so that also small and medium sized companies can profit from it to stay competitive. Our research work focusses on the development of online strategic consulting tools offered as self-services on a web-based platform supporting the definition of digital transformation strategy. The so-called Digital Backpack Assessment (DBA) measures the digital maturity and proposes possible cases for changes. The tool follows the following principles: (1) A holistic approach with focus on the customer orientation, the business models, the organizational excellence, and the operational excellence. (2) An open strategy approach where several stakeholders from the company participate.

Keyphrases: business, consulting, digital age, digital transformation, platform, strategy

In: Knut Hinkelmann and Aurona Gerber (editors). Proceedings of the Society 5.0 Conference 2022 - Integrating Digital World and Real World to Resolve Challenges in Business and Society, vol 84, pages 38-49.

Links:	https://easychair.org/publications/paper/TvZsB
	https://doi.org/10.29007/4pgg

BibTeX entry

@inproceedings{Society5.0-2022:Platform_based_Strategic_Consulting,
  author    = {Stella Gatziu Grivas and Claudio Giovanoli and Gunnar Grasshoff and Denis Imhof},
  title     = {Platform-based Strategic Consulting for Digital Transformation},
  booktitle = {Proceedings of the Society 5.0 Conference 2022 - Integrating Digital World and Real World to Resolve Challenges in Business and Society},
  editor    = {Knut Hinkelmann and Aurona Gerber},
  series    = {EPiC Series in Computing},
  volume    = {84},
  publisher = {EasyChair},
  bibsource = {EasyChair, https://easychair.org},
  issn      = {2398-7340},
  url       = {/publications/paper/TvZsB},
  doi       = {10.29007/4pgg},
  pages     = {38-49},
  year      = {2022}}

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