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AR Commerce Exposed: Unraveling the Promise in E-Commerce Immersion

EasyChair Preprint 12075

15 pagesDate: February 12, 2024

Abstract

This paper takes a deep dive into the transformative potential of augmented reality (AR) within the landscape of online commerce. This abstract embarks on a comprehensive exploration of AR's impact, unveiling its promise to revolutionize the digital shopping experience. Through an analysis of market dynamics, technological advancements, and evolving consumer preferences, this paper reveals the untapped potential of AR in reshaping e-commerce immersion. Drawing from insightful case studies and industry insights, it exposes the pivotal role of AR in enhancing product visualization, consumer engagement, and conversion rates. By unraveling the myriad applications and benefits of AR in e-commerce, this study sheds light on the promising future of immersive online shopping experiences.

Keyphrases: Augmented, e-commerce, reality

BibTeX entry
BibTeX does not have the right entry for preprints. This is a hack for producing the correct reference:
@booklet{EasyChair:12075,
  author    = {Jane Smith and Bruse Thomas},
  title     = {AR Commerce Exposed: Unraveling the Promise in E-Commerce Immersion},
  howpublished = {EasyChair Preprint 12075},
  year      = {EasyChair, 2024}}
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