Download PDFOpen PDF in browserEmbracing Digital Transformation: the Role of Cloud Computing in Modern BusinessEasyChair Preprint 121858 pages•Date: February 18, 2024AbstractIn today's rapidly evolving business landscape, digital transformation has become imperative for organizations striving to remain competitive and relevant. Among the myriad technologies driving this transformation, cloud computing stands out as a cornerstone enabling businesses to innovate, scale, and adapt more efficiently than ever before. This paper explores the pivotal role of cloud computing in modern business, examining its benefits, challenges, and strategic implications. Cloud computing offers businesses unparalleled flexibility, scalability, and cost-efficiency by providing on-demand access to a shared pool of computing resources over the Internet. However, embracing cloud computing also presents challenges, including security concerns, data privacy issues, and vendor lock-in risks. Addressing these challenges requires robust governance frameworks, comprehensive security measures, and careful vendor selection processes. This paper examines case studies of organizations across various industries that have successfully leveraged cloud computing to achieve transformative outcomes. From startups to multinational enterprises, businesses of all sizes are harnessing the power of the cloud to drive digital innovation, optimize operations, and deliver superior customer experiences. Keyphrases: Cloud Computing, IT infrastructure, cost-effectiveness
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