Futuristic Retail Solutions: Electronic Shelf Labels at the Forefront

EasyChair Preprint 11730

Abstract

In the ever-evolving landscape of retail, technological advancements continue to shape and redefine the shopping experience. One such innovation, Electronic Shelf Labels (ESLs), emerges as a revolutionary solution to transform traditional retail operations. This paper explores the role of ESLs as cutting-edge retail technology at the forefront of modernizing the shopping environment. ESLs represent a departure from conventional paper-based pricing systems by integrating digital displays that showcase product information, prices, promotions, and dynamic updates in real time. These labels rely on wireless connectivity and centralized control systems, enabling seamless synchronization with inventory databases and pricing algorithms. Such integration enhances operational efficiency, accuracy, and agility in responding to market fluctuations. Moreover, ESLs offer unparalleled versatility, allowing retailers to implement personalized pricing strategies, markdowns, and promotional campaigns instantaneously. This agility fosters a responsive retail environment, enabling swift adaptation to consumer demands and competitive landscapes. Beyond mere price displays, ESLs serve as interactive touchpoints, empowering shoppers with access to comprehensive product details, reviews, and cross-selling opportunities. This interactive element elevates the overall customer experience, fostering engagement and informed decision-making while reducing reliance on in-store staff for basic inquiries.

Keyphrases: Digital Transformation, Electronic Shelf Labels, Retail Technology

@booklet{EasyChair:11730,
  author    = {Lee Kasowaki and Orhan Yildiz},
  title     = {Futuristic Retail Solutions: Electronic Shelf Labels at the Forefront},
  howpublished = {EasyChair Preprint 11730},
  year      = {EasyChair, 2024}}