Download PDFOpen PDF in browserAnalyzing the Impact of Security Awareness Campaigns on Users' Knowledge, Attitudes, and Behaviors Regarding Phishing AttacksEasyChair Preprint 1393124 pages•Date: July 11, 2024AbstractPhishing attacks have become increasingly prevalent in today's digital landscape, posing significant threats to individuals and organizations alike. To mitigate the risks associated with phishing attacks, security awareness campaigns have been implemented to educate users about the dangers and equip them with knowledge and skills to identify and respond to such attacks. This study aims to analyze the impact of security awareness campaigns on users' knowledge, attitudes, and behaviors regarding phishing attacks. Through a comprehensive literature review and empirical research, this study examines the effectiveness of these campaigns in improving users' understanding of phishing attacks, changing their attitudes towards security, and influencing their behaviors when encountering suspicious emails or websites. The research methodology involves collecting data from participants before and after exposure to a security awareness campaign, utilizing surveys, interviews, and observation techniques. The results of the study provide valuable insights into the effectiveness of security awareness campaigns and offer recommendations for enhancing their impact. By understanding the factors that influence users' knowledge, attitudes, and behaviors, organizations can develop more targeted and impactful security awareness campaigns to combat the ever-evolving threat landscape of phishing attacks. Ultimately, this research contributes to the field of cybersecurity by shedding light on the importance of awareness campaigns in fostering a vigilant and security-conscious user community. Keyphrases: Cybersecurity, Education and Training, behavior change strategies, implications, security awareness campaigns, targeted messaging
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