Download PDFOpen PDF in browserBeyond the Screen: Augmented Reality's Impact on E-Commerce EvolutionEasyChair Preprint 1207115 pages•Date: February 12, 2024AbstractThis paper investigates the profound influence of augmented reality (AR) on the evolution of online commerce. This abstract embarks on a journey beyond traditional digital interfaces, exploring how AR technology transcends screens to reshape the e-commerce landscape. Through an in-depth analysis of industry trends, technological innovations, and consumer behaviors, this paper illuminates the transformative power of AR in revolutionizing the way people shop online. By showcasing compelling case studies and market insights, it underscores the pivotal role of AR in enhancing product visualization, customer engagement, and purchase decision-making processes. Keyphrases: Integration, Technology, experience
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